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-streaming services such as Spotify, according to Rajar research....0 The bi annual research shows the number of consumers listening to radio in this way has increased steadily over the past two-and-half years. The Midas 5 research reveals 17.4 million consumers ... 2008. The research showed 8.1 million people have downloaded a podcast. Of these podcast listeners ...
research claims....The research, carried out by accountancy firm Deloitte, claims the online retail market, worth 9 ... more flexible service, such as in-store collection. The research also claims that about 75 ... . The digital sage has embedded itself in mainstream life." The research involved 1,000 consumers across ...
. MediaCom hopes to take advantage of the impact of using radio and online ads together. RAB research has ...
research reveals widespread dissatisfaction among agencies with the papers' digital sales service.
, according to research compiled by Brand Science for Clear Channel Outdoor....The research showed that ads generate 1.89 of revenue for every 1 spent online, 1.80 for every pound spent on press, 1.60 for every pound spent on outdoor and 1.59 for every pound spent on TV when production costs are not taken into account. Outdoor makes press and online work harder, with extra outdoor ...
A study of 2,000 UK consumers by Lightspeed Research commissioned for digital research outfit The Global Web Index, challenges Rupert Murdoch's decision to charge users to access the websites of The Sun, The Times and Sky News. It found that 91% of UK consumers would be unwilling to pay for news online ...
undervalued as a direct response medium due to lack of appropriate research, according to a Thinkbox study...The econometric research, conducted by MediaCom on behalf of the marketing body for commercial TV, analysed more than 175,000 ads over three months for seven leading consumer brands. Its findings ... than half its contribution. David Brennan, research and strategy director at Thinkbox, said the study ...
spend over the next year, as industry optimism results in double-digit lifts according to new research....in the next 12 months. The research, which questioned more than 600 digital marketers, including 250 ...
not changed in the past six years and Microsoft's own research suggests 30% of consumers abandon a search ...
