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Tesco and Sainsbury's strong performers in November

, data from Kantar Worldpanel, the consumer research group, reveals that Morrison has reported its first ...

TV soaps urged to show bad side of booze

in peoples lives isn t too far from reality, but with research showing people, and particularly children ... the research: "The biggest challenge in the battle against alcohol misuse is to change social acceptance ...

OFT threatens fines for 'misleading' pricing

good or bad deal. However, our research has highlighted how certain pricing tactics can be used in a ...

Grolsch ties-up with Blinkbox on £7m marketing tie-up

of research into the Grolsch 'Culture Seeker' audience and created a unique on-pack promotion we know ...

Creating a loyal following

Regardless of scale, however, the challenge is to keep consumers engaged. As Sarah Buckle, client research director at market research agency Leapfrog, points out, this is the age of the post-recession 'savvy ...

Britvic campaign provides antidote to winter blues

opportunity for pubs that are using food to drive their sales. "Research has shown that soft drinks sales ...

Young entrepreneurs invent flavour-changing gum

Sam Bompas and Harry Parr have been working studiously for three years on the research behind the gum and have now come up with a protytpe gum that changes flavour from strawberry to chocolate. The chewing gum works by using micscopic edible capsules called colloidosomes to release flavour at different ...

Millions of children saw World Cup drinks ads says charity

In a report launched today (19 October), the charity puts forward its own research showing more ... on the internet, on billboards, and at events. According to the research, 1.6 million children viewed three ... the game against the USA. Alcohol Concern cited research that shows the more children are exposed ...

Sector Insight: Seasonal and boxed chocolates

eggs comes under the spotlight periodically, but research by Mintel suggests that consumers ... boxed chocolates as a Christmas gift, according to research by opinions website Toluna ...

Government receptive to food industry, says Sainsbury's chief

King made the pronouncements as part of the opening speech at the flagship conference of the IGD, the food industry research body of which he is president. He also sits on the government's council of business advisers. While he did not give specific details on his government role, he was positive about ...

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