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pitch has gone into research, leaving VCCP and McCann London, awaiting a final decision. Much like Coral ...
patterns of every conceivable form of outdoor advertising. Previous research has focused just on the sector ... a lot in producing a robust new research currency - and that will certainly lend itself to different ...
did he champion census-based demographic and economic research, he devised the concept of the account ...
shouldn't need to go for big pitches all the time. You can do your research by paying attention to big ...
. That involves a lot of research, working hand-in-hand with planners. Maratier also makes a point of meeting ...
Jaguar is already active in the social media space and in some recent research by iProspect revealed it to be the third most engaged-with brand in the UK on Facebook, scoring an engagement level of 12%. The Tata-owned brand has appointed We Are Social as its first social media retained agency ...
The research was conducted in February by Dynamic Markets among companies with more than 250 ... , but our research shows that many marketers are still struggling to make effective use of the data that their business holds across multiple channels." The research showed that even the group that had an effective ...
Instead of a drawn-out process involving the issuing of RFIs, shortlists, creative treatment for the pitch and detailed post-pitch research of ideas, AAI is cutting the process down to a maximum of four to six weeks. Four agencies or fewer will be invited to compete, with the initial selection based ...
Announced in Nov 2012: Market research Communications planning Strategy ...
their feelings towards their mobile phone and how they felt if they lost it. This research showed that 66 per ...
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