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More! revamps for the 'boomerang' generation

The revamp, which takes effect from Tuesday's issue (5 June), comes after Bauer conducted research with More!'s readership. The fashion photos will now be of "real" people instead of models and the editorial content will include more features and career advice. The new travel section will be "real ...

Sector Analysis: Mobile

purchase. The research further stated that 63% of tablet users in the UK agreed that it is easier ... and purchasing patterns, the research also found that tablet users purchased more regularly than on any other ... evolving. The research shows there is a strong correlation between the use of tablet devices and TV viewing ...

Tess Alps to become Thinkbox executive chair

As executive chair, Alps will work three days a week instead of her current four, but she will continue to play a key role overseeing the strategy, research and communications output of the organisation. Alongside Alps, Thinkbox's executive team includes managing director Lindsey Clay , research and planning ...

Media Week's 30 Under 30 reveal to be held at Cuckoo Club

in The Mail on Sunday's Live magazine is your favourite, and why? Research has proved that 9.58am ...

Large-scale NFC ads trial gets 3,000 people to interact

on Reading's streets or in the Oracle shopping mall. This research found that 87% of people with NFC ... on the move." The research was made up of four parts: real-time data capture of the number of interactions; interviews with a small panel of super-users of smartphones; weekly quantitative research, and a quantitative ...

RAB celebrates 20 years of championing commercial radio

research confirmed radio is still the nation s second most-consumed medium after TV, accounting for more ... , through research and tools and its national ad campaign, Britain loves radio . The body also played a key ...

Media360: Outdoor's Mike Baker predicts 'visual, huge' quarter for Olympics

Speaking at the Media360 conference, the outdoor chief said the organisation was still learning from its 'Customer Journey' research commissioned at the end of last year. The research looks at how consumers make decisions and how different media platforms impact choices. Asked if the Olympics were ...

Media360: Zeebox is social media app to watch says MEC's Fletcher

and asked questions such as "What are the implications of a more data-focused and less research ...

Look launches 'Look What I'm Wearing'

: "We know from research that women look to other women for fashion inspiration, and we re tapping ...

Eye releases study on neuro effects of outdoor media

By partnering up with brain imaging research company, Neuro Insights, Eye claims to have measured the brain activity of consumers in different out of home environments to create the first neuro imaging ... to influencing future buying behaviour. The research found that across the range of neuro responses, responses ...

 

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