Click 
to remove filters
at a voiceover promoting holidays in exotic overseas locations. The strategy was devised after research ...
The account is understood to be worth £2m, a £1m increase on 2004's spend, according to Nielsen Media Research. The appointment ends a five-month pitch process handled by the AAR, and marks the end of incumbent Miles Calcraft Briginshaw Duffy's three-year hold on the account. Other agencies involved ...
at a voiceover promoting holidays in exotic overseas locations. The strategy was devised after research ...
The new television ad campaign, created by Mustoes, will appeal to families with the strapline "Kids love it". The children are shown screaming and wailing, while the voiceover promotes overseas exotic destinations. The strategy has been devised after research revealed that the majority ...
LONDON - GfK divisional director for customer research Andrew Smith has left the top 10 research...Smith, who left GfK after 18 months in November, has also worked at agencies including TNS, NOP and ORC International, in a career spanning 20 years. Andrew Smith Research will focus on customer ... . Investments in CRM and related initiatives need to show a clear return. Research can provide this, and help ...
as Wireds, are early adopters of technology. This group will enter travel agencies only for research ... to boost sales in the stagnant package holiday sector. MORI research, also revealed at the ABTA ...
, according to Nielsen Media Research. The company is seeking a board-level marketer to replace John Govett ...
are researching for pan-regional campaigns, there are some key pieces of research which aim to show significant ... . Nielsen and Radar also provide various research across the region. But agencies have their concerns over much of this regional research, and many also use bespoke research tools. ZenithOptimedia uses Zenith ...
research all over Asia for FedEx. We found that consumers believed the FedEx people try harder than ... approved and tested well in research. In terms of air miles, we flew to the moon and back to sell the ideas ...
Ireland said that it was carrying out consumer research, including a look at the British market, to help ...
