to remove filtersFord StreetKa - a new star shines over the old brand
19 Dec 2003 | by Professor Angus Jenkinson and Branko Sain
Marketing and Branko Sain, Research Fellow in Integrated Marketing at Luton Business School.
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THE BOOK OF LISTS: The 10 best media thinkers
19 Dec 2003
, really. The interesting thing about Foote's appointment is that he joins from a research company, Taylor ...
Mr Kipling pulls exceedingly offensive ad from television
18 Dec 2003 | by Gordon MacMillan,
the vast majority of people took it. This was the finding of extensive research that we undertook before ...
United Business Media makes good second-half progress
18 Dec 2003 | by Staff,
. The trading update came as UBM, which owns the NOP World research business, spent £23m acquiring Italy's largest independent market research company Eurisko. Eurisko offers a range of syndicated and custom research products and consulting services, and shares with NOP World a leading position in the automotive ...
COI turns the screw on Rajar
18 Dec 2003 | by MediaWeek
of The Wireless Group, has been funding the GfK research and has been fighting a long-running battle ... TfL and its media agency, PHD, exclusively revealed details of the major research project ... the agency's massive research project was about more than MacKenzie's battle with Rajar. "I'm sure if GfK ...
Mediaweek COMMENT - Plenty to be proud of in 2003 ? and plenty still to prove
18 Dec 2003 | by MediaWeek
the benefits of being part of the WPP family with innovative research like its 3D study. And MediaCom ...
NOW CONVERGENCE IS COMING TOGETHER
18 Dec 2003 | by MediaWeek
rather than formal M A arrangements. Deloitte research showed that in 2002, 79% of infrastructure ...
News in Brief
18 Dec 2003 | by MediaWeek
- but they actually turn down more meal and drinks dates than anyone else, according to new research published ...
NEWS BRIEF: Verdict research carries out report
18 Dec 2003
over the next five years, according to a report from Verdict Research. The study predicts
NEWS BRIEF: London Business School carries out research
18 Dec 2003
Marketing expenditure is destined for an upturn in the UK in 2004, according to research carried
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