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MARKET RESEARCH: Researchers try electronic route - Claire Billings looks at electronic media

29 Mar 2001 | by CLAIRE BILLINGS

Much of last year's enthusiasm for electronic market research - the collection of data via ... . But this waning excitement does not mean that use of the internet or other electronic methods for research will be abandoned. The most recent figures available for the electronic research sector show that the market ...

A FLEXIBLE APPROACH TO PRODUCTIVITY: According to new research, PR flexible working practices

02 Mar 2001 | by MAJA PAWINSKA

to research carried out by independent company Ipsos RSL for Edelman, the PR industry likes the idea very ...

CLOSE-UP: LIVE ISSUE/INTERACTIVE TV - Will interactivity help TV viewers avoid the ads? Research

02 Mar 2001 | by ALASDAIR REID

, according to Online Culture, a research study published by the Henley Centre last week. That is more than..., according to Online Culture, a research study published by the Henley Centre last week. That is more than ... , the Henley Centre study s use of ethnographic research, involving video cameras being placed in five family ... , argues that, tempting though it is to spot trends in the research available so far, there are actually ...

 

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