Following its merger with Imperial Cancer Research, the Cancer Research Campaign has moved its direct marketing business from Lion to WWAV Rapp Collins. The combined account is worth 8 million. ...
The IPA is to investigate how more people from ethnic minorities can be encouraged to consider careers in advertising and whether ad campaigns properly reflect a multiracial Britain. Bruce Haines, the IPA president, said: "Unless our creative work accurately reflects the population it will...
Details have emerged of the newly created communications function at Cancer Research UK ... of the Cancer Research Campaign and the Imperial Cancer Research Fund - will have a 25-strong comms ... to communicate medical research to the media, the other concentrating on fundraising. The directorate ...
Claudia Luque. Meanwhile, KWH Research has been brought in by Redbus to handle research ...
New research published by The Henley Centre has given a boost to the image of customer ... . The research, which was commissioned by Omnicom's customer publishing arm, Redwood, tried to establish ... for the first time that customer magazines drive loyalty and improve spending behaviour." The research ...
to ten per cent of the budget will be spent on a research and evaluation service, dealt with by specialist researcher Validate. ...
and outdoor, which has been donated by various media owners. Founded in 1992, Tommy's funds research and centres for fetal health research in London and Manchester. Creative work will use well ...
Havas, the fifth-largest communications group in the world, has paid 2.8 million for the right to retain its name. The deal with its former stakeholder, Vivendi Universal, follows research into possible alternative titles by the Paris-based company. It means that the group of companies ...
. RSGB, which researched the effectiveness of the anti-fraud drive, said in its report ... at the same time." The research found that the ads had failed to make "much difference" to whether ...
claimed this week that FTPro would make research faster and simpler for busy PROs and executives who ...
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