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FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads

12 Dec 1997 | by ROBERT GRAY

in the media relations campaign. Research carried out by Harris Research among Surrey businesses after ...

Shandwick steps up evaluation offering

05 Dec 1997 | by JULIETTE GARSIDE

Shandwick International has joined with market researcher MORI International to launch a worldwide...Shandwick International has joined with market researcher MORI International to launch a ... to help to plan and test the effectiveness of PR campaigns using qualitative research, as well as media analysis. MORI-owned evaluation company Test Research will operate the system in the UK ...

FOCUS: CHANGE MANAGEMENT - Keys to a perfect business marriage/Mergers and acquisitions can leave existing staff concerned about culture clashes and job security. Change management can help to alleviate problems, often before they arise. Sue Beenstock rep

05 Dec 1997 | by SUE BEENSTOCK

Chace, director of recruitment agency The Works and director of strategic research consultants AMR ...

 

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