19 Dec 1997
| by RICHARD COOK
, it
will pitch to clients with a range of bespoke research tools, including
defining moments research , which identifies the key times at which
customers judge a brand, and brand alive research , which involves ...
19 Dec 1997
| by ANNA GRIFFITHS
Truths has been launched as a separate research unit to be
headed by Nick Hiddlestone, who is research ...
, and work on research projects for the agency.
Universal Knowledge will house the strategic planning ...
s creative director and his art director, Paul
Brazier, devised the films, which are a response to research ...
19 Dec 1997
| by ANNA GRIFFITHS
, the publisher of She, said: Over the past year, She has
conducted research into the market and our readers ...
19 Dec 1997
| by A PUNTER
)
and at least make the ads look vaguely decent (and ditch the holly and
stars).
But, as ever, research ...
19 Dec 1997
| by RICHARD KATZ
, is
scheduled to run the results of focus group research which evaluates
each commercial aired during the game ...
Nielsen Media Research
...
19 Dec 1997
| by STEFANO HATFIELD
not true. Read
the right organ, and you ll find medical research statisticians are very
hard on each ...
19 Dec 1997
| by ALASDAIR REID
so thinly that the companies have real problems
demonstrating through research that they are able ...
19 Dec 1997
| by MICHELE MARTIN
: It s not
masonic.
If people do their research, they will find us. We re listed in every
place people ...