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Adwatch of the Year: The work that worked 2007

19 Dec 2007

/Carat 3 (2) Marks RKCR Y R/ 417 27 37.02 65.26 Spencer ... .76 33.48 OMD UK 13 (-) Danone RKCR Y R/ 161 12 24 ... noses (20") 9= (-) Marks RKCR Y R/ 70 06.12.06 37.02 65 ...

Marketing League Table: Advertising leagues

19 Dec 2007

,356,699 -4.49 5 4 Publicis 249,787,018 284,993,463 -12.35 6 8 RKCR/Y R ...

Marketing's Adwatch of the Year 2007

18 Dec 2007 | by Gail Kemp

Fallon London, 472 27 18.09 3 Marks Spencer RKCR Y R 417 27 37.02 4 Kellogg Leo ... Danone RKCR Y R 161 12 24.87 14 Currys M C Saatchi 140 18 16.36 15 MFI M C Saatchi 122 ...

Top 10 ads with the highest recall in a single week in 2007

18 Dec 2007 | by Bill Britt

noses. 9= Marks Spencer RKCR Y R/Walker Media 70 37.02 i ... accessories Ben Kay Head of planning, RKCR/Y R If I only had 50 words to write, this would be quite ...

AMV BBDO top agency in Marketing's Adwatch of the Year 2007

18 Dec 2007 | by Bill Britt

% average recall, closely followed by RKCR/Y R at 51%. Fallon client Asda regularly features in Adwatch, while RKCR/Y R high-recall stalwarts include Marks Spencer, and Danone. For the first time ... Hegarty 53 43% 5 RKCR/Y R 52 51% 6 McCann Erickson 49 40% 7 Leo Burnett 41 43% 8 ...

Virgin Mobile signs onto Big Brother

13 Dec 2007 | by Isabella Piasecka

and partner Samsung s handsets. The idents, created by RKCR/Y R, will also run on all Big Brother: Celebrity ...

Adwatch: The weekly analysis of advertisement recall

12 Dec 2007

/Carat 79 2 (-) Marks Spencer RKCR Y R/Walker Media 77 3 (2=) Morrisons ... DLKW/Carat 51 7= (-) Danone Activia RKCR Y R ... (-) Virgin Media RKCR Y R/Manning Gottlieb OMD 33 16= (-) British Gas CHI ...

Agency of the Year 2007: Creative Agency of the Year - Abbott Mead Vickers BBDO

12 Dec 2007 | by Claire Billings

. Previous winners 2006: RKCR/Y R 2005: Bartle Bogle Hegarty 2004: Clemmow Hornby Inge 2003: Bartle Bogle ...

Diary: Water-cooler monitor

07 Dec 2007

: straight into the arms of the RKCR/Y R breakaway (let's call it Murphy Golding Priest for now), or to CHI ... an unwelcome foray into RKCR/Y R's Virgin territory. More bad news on the Nanny State/fat kids front ...

Virgin Money bid hits RKCR/Y&R

05 Dec 2007 | by Jemima Bokaie

RKCR/Y&R has resigned the Virgin Money ad account over the conflict with its Lloyds TSB work...The WPP-owned agency survived a review of the £6m Virgin business in June, beating Beattie McGuinness Bungay to keep the account. The Lloyds TSB business, which RKCR/Y&R has held for nine years, is worth £32m but is likely to grow significantly over the next four years due to the bank's lead ...

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