13 Aug 1998
| by KEN GOFTON
Pfizer, the international pharmaceuticals giant, has been a company
under siege for the past few months. The US launch of its male impotency
drug, Viagra, has stimulated massive media coverage worldwide. You could
call it a PR professional s dream, except that none of it, outside the
US, has been actively...
10 Jul 1998
| by RACHEL BAIRD
With his background in the civil service and latterly the Institute
of Revenues, Rating and Valuation (IRRV), which represents the local
government finance staff and taxation property valuers, you could be
forgiven for suspecting that Colin Farrington is ignorant of PR and
perhaps, even, a little dull.
15 Jan 1998
| by TREVOR MORRIS
public relations, but don t tell my
mother. She thinks I play piano in a brothel....in public relations, but don t tell my
mother. She thinks I play piano in a brothel.
I ...
17 Dec 1998
| by ROB GRAY
have in common? They ve all used public
relations agencies or lobbyists this year to work on their...have in common? They ve all used public
relations agencies or lobbyists this year to work on their ...
29 Jan 1998
| by KEN GOFTON
public relations group, has announced
what it claims is the world s most sophisticated PR measurement...biggest public relations group, has announced
what it claims is the world s most sophisticated PR ...
16 Apr 1998
| by ROBERT GRAY
Of all the public relations crises endured by the last government,
there can be few that rival the...Of all the public relations crises endured by the last government,
there can be few that rival ...
21 May 1998
| by RICHARD THOMPSON
Harvard Public Relations 4,314,000 2,718,000
5 Hill Knowlton ...
11 Jun 1998
| by ROBERT GRAY
Porter Novelli s survey The Future
of Public Relations is to be welcomed.
Countrywide - one of ...
26 Nov 1998
| by ROBERT GRAY
, advertising and direct experts, says Adrian Wheeler, chairman of
the Public Relations Consultants ...
27 Nov 1998
| by MARY COWLETT
With the much publicised arrival of SkyDigital and BBC Digital,
broadcasters are promising a new media world and the potential number of
new media outlets for the PR industry is awesome. At the same time,
digital promises to bring the three broadcast media - television, radio
and the internet - ever...