31 Oct 1997
| by IAN DARBY
The publication of new evaluation guidelines by industry bodies has
put all public relations...The publication of new evaluation guidelines by industry bodies has
put all public relations ...
09 Oct 1997
| by DAVID MURPHY
It s often said that an unsolicited word-of-mouth endorsement is
the best form of publicity a brand can have. But just how unsolicited is
unsolicited? Marketers in the UK, especially those targeting youth
prospects, are starting to wake up to the idea that you can get people
to say the right sort of...
09 Oct 1997
| by HARRIET MARSH
Warner Holidays has appointed BGB and Associates to handle its
external public relations activity....Warner Holidays has appointed BGB and Associates to handle its
external public relations ...
31 Oct 1997
| by JULIETTE GARSIDE
Yale has hired the Public Relations Business to handle its locks
and alarms account....Yale has hired the Public Relations Business to handle its locks
and alarms account.
The ...
31 Oct 1997
| by IAN DARBY
San Francisco-based clothing retailer The Gap is looking for a new
director of European public...San Francisco-based clothing retailer The Gap is looking for a new
director of European public ...
17 Oct 1997
Property consultant Savills has appointed Buchanan Communications
as its first financial public...Property consultant Savills has appointed Buchanan Communications
as its first financial public ...
24 Oct 1997
| by JEMIMAH BAILEY
John Asprey, former head of public relations for HJ Heinz has been
named a Fellow of the Institute...John Asprey, former head of public relations for HJ Heinz has been
named a Fellow of the ...
09 Oct 1997
| by HARRIET MARSH
The Young s public
relations arm Burson Marsteller is taking over control of Mead Point
from...The Young s public
relations arm Burson Marsteller is taking over control of Mead Point
from ...
17 Oct 1997
| by JULIETTE GARSIDE
newly-created post of public relations
director....newly-created post of public relations
director.
Glover will have global responsibility for corporate ...
03 Oct 1997
| by IAN DARBY
The IPR s local government group has appointed Peter Morris,
marketing and public relations...The IPR s local government group has appointed Peter Morris,
marketing and public relations ...