Think BR: Collaboration is key to delivering policy outcomes
26 Mar 2012 | by Jo Arden
departments could rely heavily on bought media and earned media generated by public relations activity, but ...
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Think BR: How does one keep an entrepreneurial lion under control?
11 Jun 2012 | by Bob Willott
the public gaze and instead would like to take the majority of the group s public relations ...
Time to sell the agency? Outlook from Results International
11 Jul 2008 | by Andy Collins
, new-style direct marketing (ie with a focus on email, data capture and analytics), public relations and ...
Improving PR's performance in integrated campaigns
02 Apr 2007 | by Nick Porter
force of what others feel compelled to say about you. Smart marketers are well aware that public ...
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