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News Analysis: Review threatens practical training

03 Dec 2004

course leaders fear cutbacks. The Institute of Public Relations last week wrote to the Higher Education ...

News Analysis: When a 'PR crisis' is not a PR crisis

12 Nov 2004 | by Gerry McCusker

: 'Sheikgate' Sophie Wessex quits R-JH Public Relations after tabloid sting - 2002: Vodafone Australia ...

News Analysis: Toxic Sludge falls short on delivery

10 Sep 2004 | by David Gallagher

Is Good For You!: Lies, Damn Lies And The Public Relations Industry, by US media critics John Stauber ...

News Analysis: Calibre of PROs a concern for CEOs

06 Aug 2004

Last year's IPR/DTI report, 'Unlocking the Potential of Public Relations', renewed interest in ...

News Analysis: Changing times for political PR

18 Jun 2004 | by Paul Richards

Enemy: 'After two years of anguished discussion about the importance of public relations, the Labour ...

Big Brother's brand appeal lingers

28 May 2004

of corporate and public relations at Endemol UK, the production company behind the show, hopes ...

News Analysis: The quest for the Holy Grail of ROI

21 May 2004 | by Sarah Robertson

for the public relations industry to stop having to jump through credibility hoops, according to IPR...A report, 'Best Practice in the Measurement of Public Relations and ROI', was unveiled at the ...

News Analysis: Negotiate your way to success

14 May 2004

unveiling of the Public Relations Consultants Association's (PRCA) annual Benchmarking Survey on the ...

News Analysis: eBay builds PR to safeguard name

07 May 2004

(PRWeek, 30 April), the company is beefing up its PR operation. But how can public relations build on the ...

News Analysis: Payback time for creative PR work

07 May 2004

Simpsons-style cartoon based on a real British family last year may well go down in public relations history ...

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