Search results for "Public Relations"

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Pfizer campaign to attack poor press on Viagra

Viagra. However, Pfizer has realised that it will need to mount a public relations campaign to ...

BUSINESS-TO-BUSINESS IT: Direct connections - Direct sales, branding, PR and the internet are transforming marketing in business-to-business IT. Fran Littlewood reports

spent on public relations, carried out by Bite in the UK. For Apple, PR is fundamental; the ...

STOP PRESS: Daniel Harris moves to Liverpool Council

oversee a 20-strong team focusing on a range of public relations activities....Jones, and oversee a 20-strong team focusing on a range of public relations activities. ...

McDermott to steer Candle’s Euro push

international communications. McDermott leaves his 18-month post as director of corporate public relations at ...

Diary: How the FA could score an own goal by putting the boot into Hoddle

succeeded. A string of football luminaries have criticised Hoddle and the FA s head public ...

Editorial: Making sure the PR price is right

the general trend towards PR acquisitions in the advertising industry. WPP s public relations ...

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, while McCann-Erickson Public Relations will handle promotions and sponsorship. BMP DDB did ...

Serious times as there is no news which appears to be good news

the general conduct of public relations. This is because the craft is about mood and ...

IN-HOUSE SURVEY: Home front - This year’s survey shows that in-house evaluation still has a long way to go. Stephanie France reports

public relations manager. Otherwise, 21 per cent of the time it is the marketing director who decides ...

CAREERS: A question of careers - Direct marketing is taking the lion’s share of the marketing budget, our survey reveals

comes to allocating budget. Advertising is followed by sales promotion and public relations. More ...

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