Eurofighter PR first
11 Dec 1997 | by AMANDA RICHARDS
advertising and public relations campaign to promote the jet fighter to foreign governments....advertising and public relations campaign to promote the jet fighter to foreign governments. The ...
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PUBLIC RELATIONS: Changing channels - PR companies have been slow to specialise in broadcast media
18 Dec 1997 | by ROBERT GRAY
PR people don t normally miss a trick, so one may conclude that the proliferation and significance of television must be the single most important factor in the PR boom we have seen in the UK. But that would be wrong.
CAREERS: Movers
11 Dec 1997
. Other appointments at Givenchy include Jane Martin as press and public relations manager and Zoe Evans.... Other appointments at Givenchy include Jane Martin as press and public relations manager and Zoe ...
CAREERS: Comment - Marketers and PRs could learn a lot together
04 Dec 1997 | by ALAN WELSMAN
Having recently moved from public relations to marketing, I now realise that there isn t much...Having recently moved from public relations to marketing, I now realise that there isn t much ...
Advertising & Promotion: Shandwick lifts wraps on its PR evaluation tool
04 Dec 1997 | by PETER HOLLINGSWORTH, Managing Director,
debate about the effectiveness of public relations, by launching what it claims is the world s most...debate about the effectiveness of public relations, by launching what it claims is the world s most ...
Marketing mix: Monarchs get a king-size launch
27 Nov 1997 | by DANNY ROGERS
Few subjects have taxed Tony Blair s public relations machine more than the vexed issue of smoking...Few subjects have taxed Tony Blair s public relations machine more than the vexed issue of ...
Advertising & promotion: Nightclub ends Freud links
27 Nov 1997 | by DRAYTON BIRD
Freud Communications and taken its public relations in-house....with Freud Communications and taken its public relations in-house. Briony Richardson, who ...
Advertising & Promotion: Bulletin board
27 Nov 1997 | by DRAYTON BIRD
Specialist broadcast public relations consultancy Bulletin International has appointed Lucy...Specialist broadcast public relations consultancy Bulletin International has appointed Lucy ...
New Labour can show marketers how job’s done
27 Nov 1997 | by WINSTON FLETCHER, chairman, Bozell UK G
involved - public relations, direct marketing, above-the-line advertising, wads of literature, road ...
Advertising & Promotion: Spice Girls get help to improve media coverage
20 Nov 1997 | by DRAYTON BIRD
The Spice Girls have appointed music public relations specialist The Outside Organisation to...The Spice Girls have appointed music public relations specialist The Outside Organisation to ...
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