Wild named chairman of WPP Australia
15 Dec 1998
Wheeler, a market research firm; and public relations company Hill & Knowlton. His appointment follows ...
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LIVE ISSUE/TOBACCO ADVERTISING: Winners and losers as the tobacco ad ban looms. Andrew Grice looks at the upheaval facing agencies as new rules are unveiled
18 Dec 1998 | by ANDREW GRICE
audience, and there will also be a role for direct marketing, public relations and sponsorship ...
Wild named chairman of WPP Australia
15 Dec 1998
Wheeler, a market research firm; and public relations company Hill & Knowlton. His appointment follows ...
Anthem wins job of promoting London Knights ice hockey
04 Dec 1998 | by FRANCESCA NEWLAND
public relations and design partners. ...
THE BOARDROOM PLAYERS - NIGEL CLARE - One of eight category leaders reporting to Heinz group chief executive Bill Johnson, Nigel Clare is looking for the ketchup equivalent of ’Beanz Meanz Heinz’
04 Dec 1998 | by AMANDA HALL
an important role in the development of public relations. It s another form of consumer ...
THE BOARDROOM PLAYERS - ERIC NICOLI: Eric Nicoli understands and cares about brand loyalty and knows how to use advertising to combat retail challenges. Amanda Hall meets the chief executive of United Biscuits
27 Nov 1998 | by AMANDA HALL
, shareholders, journalists, and staff. His main tool as UB brand manager is public relations. I always ...
REVIEW: Marketing and advertising news in the week’s press
30 Oct 1998 | by JOHN TYLEE
PR brief to be carried out by the WPP companies, OgilvyOne, Coley Porter Bell and Ogilvy Public...Public Relations. - Campaignlive TBWA GGT Simons Palmer s creative director, Trevor Beattie, has ...
MEDIA FORUM: Owens’ start-up offers an object lesson in media Dominic Owens’ new media start-up will sell itself on its ability to offer objective media advice. The implication is that clients routinely get advice that benefits planners an
30 Oct 1998 | by ALASDAIR REID
internal document that the client should spend the next year focusing on public relations. There s ...
AGENCY PERFORMANCE LEAGUE: This year’s survey finds income and profit margins up, but the advertising sector still trails other marketing services areas. By Caroline Marshall
16 Oct 1998 | by CAROLINE MARSHALL
depended heavily on profits from the group s public relations and design subsidiaries. Abbott Mead ...
THE BOARDROOM PLAYERS: ALLAN LEIGHTON - Asda’s chief executive is a self-confessed fan of wallpaper advertising who has turned round the supermarket chain by sticking doggedly to the price message
02 Oct 1998 | by AMANDA HALL
make them more effective. Certainly, the group s public relations campaigns, by contrast, are more ...
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