John Lewis posts record sales as ad soundtrack hits number one
10 Dec 2012 | by Matthew Chapman
a Sky News interview. Corporation tax has become a hot issue with the UK public with the spotlight ...
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Review of the Year: Quotes of the year
18 Dec 2012 | by Staff
Coe (right), chairman of London 2012, gets confused about whether the public can wear non ... - July "I know a lot of the public views this as a personality-driven industry, (but) it's a team ...
Boots' Elizabeth Fagan on juggling a change in creative strategy for Christmas
07 Dec 2012 | by Matthew Chapman
above), despite accusations of animal cruelty. Sliding revenues Aside from the vagaries of public ...
Taxing issues for marketing as brand trust is called into question
06 Dec 2012 | by Jane Bainbridge
are learning that they must recognise public anger and act quickly to avoid repeating their mistakes, writes...Esnouf, head of public affairs at E.ON, has experienced his fair share of flak working in a ... -weary British public, fed up with how little tax it has been paying in the UK, however. The 'takeovers' have ... parliamentary committee, the US corporation has now bowed, at least a little, to public pressure and conceded ...
Why Starbucks is the grinch who stole Christmas
05 Dec 2012
it pays in the UK by pledging to pay more corporation tax gave evidence to the Commons Public Accounts ... they treat their employees to how they conduct their tax affairs. Reputation is everything ...
Amazon launches Premium fashion store
03 Dec 2012 | by Matthew Chapman
and further build public trust". Follow @mattchapmanuk ...
Amazon discloses UK profits of £74m on sales of £3.35bn amid questions over tax avoidance
27 Nov 2012 | by Matthew Chapman
results published two weeks after MPs probed Andrew Cecil, Amazon s director of EU public policy, about ... requesting the unaudited figures, which were submitted in response to questions from the Committee of Public Accounts, were treated confidentially "given the non-public nature of this information". UK sales of 3 ...
Microsoft plotting UK retail stores, says report
26 Nov 2012 | by Sarah Shearman
not respond to a request for comment on the report at the time of publication. Follow @shearmans ...
Topical and tactical: the rise of the 'newsjacking' ad campaign
23 Nov 2012 | by Jane Simms
presented with Oakley sunglasses to protect their eyes - a gift that generated about $40m of free publicity ...
Which bread brand is most prominent online? Brand barometer
23 Nov 2012 | by Gemma Charles
segmentation of interest is defined in conjunction with Marketing (two weeks before the publication date). 2 ...
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