15 Dec 2004
with the insurance-buying public.
The brand made slow progress until last year when new owner Royal Bank ...
as its public face.
NATIONAL LOTTERY
An epic year has seen Camelot's 10th birthday, new games ...
15 Dec 2004
| by Emily Rogers
The NCC, a policy body funded by the Department of Trade and Industry, has condemned supermarkets for failing to meet healthy eating standards in the wake of the government's White Paper on public health.
Its report, 'Rating retailers for health', assesses supermarkets according to a health responsibility ...
17 Nov 2004
| by Colin Grimshaw
Mothercare Magazine, the retailer's last attempt at a customer publication, launched in February 2000, targeting expectant and young mothers with an average age of 28. The magazine had a distribution of 175,000 and was published biannually. The new title will be published more frequently.
Mothercare ...
28 Oct 2004
of corporate affairs James Rothnie. 'People who just want something to stick on their chin after shaving ...
27 Oct 2004
public health warnings in its aisles to highlight its Halloween offers.
27 Oct 2004
Q: Which of these newspaper ads do you remember seeing recently?
Brand Agency/Media buyer %
1 PC World M C Saatchi/Walker Media 64
2 DFS Publicity Bureau/MediaCom 59
3 Currys ...
20 Oct 2004
, their product knowledge and presentability all contribute to the overall appeal of a brand in the public eye ...
business that pays the absolute bare minimum? From a public relations point of view, it's just not worth it ...
public concerns over spiralling NMW levels.
Employers have accepted these increases with understanding ...
20 Oct 2004
brand. But my money, and most of the shopping public, is betting that it isn't.
- Mark Ritson ...
13 Oct 2004
| by Nicole Lethbridge, Business director, MindShare
or halt the negative publicity it has been receiving remains to be seen. But as someone who likes to see ...
13 Oct 2004
| by Mark Sweney
negative publicity related to the obesity debate.
The 'Changing' campaign, created by ad agency Leo ...