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Super Size Me publicity goes on as it makes Oscar list

NEW YORK - 'Super Size Me', the documentary that gave McDonald's a publicity headache earlier...' is in with a good chance of winning a statue -- and attracting another round of publicity at the same time ... -fighting operation to counter the negative publicity it generated. In the UK, it took out a series of low-key press ...

'Junk' food ad ban to hit £190m primetime spend

The White Paper on public health, published yesterday (Tuesday) proposes an outright ban before the 9pm watershed as an ultimatum to force food and drink companies to implement voluntary restrictions. Moves by brands such as McDonald's, Kraft and PepsiCo to reduce levels of fat, salt and sugar ...

'Junk' food ad ban to hit £190m spend on primetime TV

The White Paper on public health, published today proposes an outright ban before the 9pm watershed as an ultimatum to force food and drink companies to implement voluntary restrictions. Moves by brands such as McDonald's, Kraft and PepsiCo to reduce levels of fat, salt and sugar in products or offer ...

The Work: New Campaigns - The World

crocodile for a walk. The campaign, which has a budget of ú5.4 million, includes press ads and publicity ...

Close-Up: Live Issue - Will booze rules beat binge-drinking?

. What's more, the threat of further tightening of the rules after they have been subjected to public ...

ASA flexes muscle to remove Tango ad after complaints

The decision has been taken after four complaints about the ad from the public, including one from relatives of a boy who was killed in an accident while playing with concrete pipes. Viewers have said that they are worried children may copy the ad. In response to the complaints, Tango owner Britvic said it would ...

Unease over new booze rules

Industry chiefs fear new Ofcom regulations will be changed again after public-consultation period....published by the watchdog this week will be subject to further change after a public-consultation period ... the transfer of regulatory power to the Advertising Standards Authority, even before a public consultation had ... that further changes could yet be made to the rules. "Public consultation is bound to take a while," Marina ...

COI threat to fire junk-food agencies

. The Government will set out its proposals in a White Paper on public health later this month. Supporters ...

Honey, I killed the icon

tendency to linger in the public's memory. Gold Blend has never quite matched its love story campaign ...

HHCL/Red Cell puts legend at centre of Godiva relaunch

. The ads will appear across lifestyle publications such as Vogue and Glamour, as well as national ...

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