14 Dec 2009
| by James Quilter
Last week Gillette took steps to limit its connection to Woods following media reports of the golfer's sexual indiscretions. Gillette said in a statement: "As Tiger takes a break from the public eye, we will support his desire for privacy by limiting his role in our marketing programme." Accenture ...
Goldie has been recruited by the US company, which claims to have invented the business of buying gold direct from consumers, as its UK celebrity spokesman following a public vote. Euro RSCG ...
, well-planned campaign." Aronson, who refused to release the results of the public vote but claimed ...
retail therapist, Dr Will Powers, who the public can contact via email, text or Twitter when they feel ...
23 Nov 2009
| by Staff
the record together. Now in its sixth year, the Big Knit campaign asks members of the public to hand ...
09 Sep 2009
| by Sarah Crawley-Boevey
media agency M2M, believes the increased publicity around London Fashion Week is helping brands justify ...
." A key driver behind the publicity for the event is its 25th anniversary, which in turn is attracting ...
09 Sep 2009
| by Jacquie Bowser
of their own and believe that consumer-produced ads are more effective, according to members of the public...The news follows Unilever's decision to drop Lowe from the Peperami account and open up the brief to the general public. One man said: "A lot of the people making the adverts are running out of ideas and need some fresh ideas from people who actually use the products." Most respondents felt ...
24 Aug 2009
| by Jennifer Whitehead
. The show runs at the ICA from September 30 to October 4 and is open to the public. It will then tour design ...
19 Aug 2009
| by Staff
of marketing at Sony, said: "All talent were chosen for their high public profiles, and because like Sony ...
it possesses. Creed Poulson, the public relations manager at Taschen America, told The Times: "[The price ...
24 Jul 2009
| by Rachael Gallagher
faster and more efficiently. "Companies see the public forum of Twitter as a means of showing thousands ...