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The campaign, created by London-based marketing agency Arthur, challenges the limitations of other providers in the sector by questioning, Will your private health cover run out when you most need it?' Media for the campaign, which rolls out across national and specialist publications, was planned ...
The UK's biggest retailers have forced their way into the public consciousness with some truly memorable TV advertising over the past 12 months, according to Marketing's Adwatch of the Year survey. The rankings, aggregated from the Adwatch tables that have appeared in Marketing in the 12 months to October ...
became public enemy number one - presenting a huge marketing challenge for finance brands as sales ...
winners of HSBC's public affairs account, will be short-listed. The bank is also understood to be ready ...
to see public servants labelled 'unaccountable'. The number of Freedom of Information requests public services are faced with these days is astonishing. 'Unaccountable public servants' is an easy stereotype ... for years been saying we need to do more to celebrate and promote the professionalism of public servants ...
PR and public affairs outfit AS Biss last year. Deshmukh plans to double the 64-strong agency in size ... passionate about public affairs, and it is this passion that has helped him reach the top before his 34th ... they see you in the long-term future. - Have you had a notable mentor? Alex Cole, corporate affairs ...
is trying to minimise the amount of bad news getting into the public domain, while communicating ...
LONDON - Royal Bank of Scotland (RBS) is to offer the public free financial advice, as part...The new service is likely to form an integral part of the brand's advertising and marketing strategy in 2009, according to a report in the Financial Times. From tomorrow, members of the public, irrespective of whether they have an account with RBS, will be able to consult with customer service staff ...
.02bn. It was a very busy year for some advertisers. The public feud between BSkyB and Virgin Media had ...
about the ballooning budget deficit and launch a massive programme of public works, reminiscent ... by instructing Northern Rock, now in public ownership, to move away from its current scorched earth policy ...
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