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Unilever's Keith Weed on sustainability

believe we need to make a public statement on the commitments we are going to hold ourselves responsible ...

Old Spice, John Lewis and Philips among brands vying for YouTube prize

The Old Spice responses ad by Wieden Kennedy Portland became a digital sensation earlier this year when the ad's star, Isaiah Mustafa, created customised content for Twitter, responding to queries from the general public, which were incorporated on YouTube. W K and VCCP are the most nominated ...

Unilever joins Big Society

The FMCG business will support the organisation, co-founded by social entrepreneur Nat Wei to encourage practical plans to get members of the public and brands involved in BSN projects. Unilever is understood to be in talks with representatives of BSN, which encourages investment in private and third ...

Helen Edwards on Branding: A new consumer champion

and Postwatch, Consumer Focus seeks to persuade businesses, public services and policy-makers to put consumers ...

Moody Britain 2010: Putting the pieces back together

of higher taxes, higher interest rates, higher inflation and reduced public services may make the consumer ... and we shouldn t bank on a straight road to recovery. At best, the mood of the public could be described ... the overall mood of Britain, "uncertainty" remains the key descriptor for the British public, chosen by 67 ...

Reality check: August

Once again, Campaign's monthly look at which ads most resonate with the public showed a clear

Public to choose winner of new YouTube Ad of the Year award

of the Year winner will be chosen by the general public. While a judging panel of marketing experts ...

Pistols pretty fragrant with perfume launch

was to fund the reunion tour for his post-Sex Pistols band Public Image Limited. Four years ago ...

Durex taps 'Gen Y' for crowdsourcing

competition to get members of the public to create its next ad.

A healthier dose of realism

recent developments.' Clarifying issues ISBA director of public affairs Ian Twinn takes a slightly ... is nothing new. Indeed, Geoffrey Russell, director of media affairs at the IPA, points to Hans Holbein ... ' lead on the issue suggests that the tide of public opinion may be turning away from the 'creep ...

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