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Piat d'or parent selects Lexis for relaunch

Lexis Public Relations has been hired by Guinness UDV's wine division to spearhead the relaunch of its French wine brand Piat d'or. The division, Percy Fox & Co, approached the agency ... for the brand, looking to increase public awareness of the wine before the conclusion of the relaunch ...

Clarion bags Unilever Bestfoods UK account

and media relations also feature in the agency's plans. Recent publicity for Unilever has centred ...

STOP PRESS: Designer Wallace hands remit to Talk Luxury

Talk Luxury has been hired to handle press and publicity for menswear designer Marc Wallace. Led by Lysbeth Fox, the agency will handle media relations for the designer, who is to add a Covent Garden store to his existing Chelsea outlet next year. ...

MEDIA BRIEFS: Telegraph papers in Wimbledon tie-in

. It is the second year both brands have tied themselves in with Telegraph publications. ...

Neville McCarthy secures Fortnum & Mason account

. There will be a strong focus on lifestyle publications and national papers,' he added. McCarthy credits ...

ASH angry as government drops plans to ban tobacco ads

Connolly, public affairs manager at ASH, said, "By their own figures, a ban on tobacco advertising ... secretary] Alan Milburn told the House of Commons that smoking is the biggest public health problem faced ...

CAMPAIGNS: Crisis Management - Swift action saves chain from frying

. This ran alongside a supplementary advertising campaign in two of India's leading publications. In subsequent days, food tests were initiated by the crisis management team to further dispel public fears ...

Pepe Jeans set to drive Euro sales with comms head

for the strategic direction of all 'presence and publicity activity' for key European and UK markets. 'I ...

OPINION: The Big Question - Whereas John Major's image was epitomised by his preference for dull old Y-fronts, Tony Blair has moved to boost his appeal by revealing himself as a fan of swanky Calvin Klein boxer shorts

purpose.' BERNARD DOHERTY LD PUBLICITY 'The clothing and accessories you choose mean ...

Freud and H&K profit from pounds 3m Nestle product spend

for itself in the crowded drinks and confectionery market. Nestle corporate affairs ...

 

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