Brand Barometer: McCoy's goes for the male vote
08 Jul 2008 | by Sundip Chahal
.brandindex.co.uk METHODOLOGY YouGov interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public ...
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Press, not TV, is key to Audi success
07 Oct 2008 | by Sonya Arthur
to catch up on news. The "Breaking News" press strategy was devised to hit sources of current affairs ...
Wilkinson's Xtreme effort proves worthwhile
01 Jul 2008 | by Amy Parker
put up for public voting to win either a cash prize, a holiday, or the accolade of "Britain's Most ...
Brand Barometer - Carlsberg scores a winner
01 Jul 2008 | by Sundip Chahal
interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public perception of more ...
Brand Barometer: Kronenberg's bubble of fun
24 Jun 2008 | by Sundip Chahal
? METHODOLOGY YouGov interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public ...
Brand Barometer: The bank that wants savers
10 Jun 2008 | by Sundip Chahal
interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public perception of more ...
Brand Barometer - Mattessons ad is a bite-sized success
03 Jun 2008 | by Sundip Chahal
YouGov interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public perception ...
Brand Barometer - Sound of music gives Bud a real buzz
28 May 2008 | by Sundip Chahal
measure of public perception of more than 1,100 consumer brands across 32 sectors. It is measured on a ...
Brand Barometer - Samsung hasn't lost its magic touch
20 May 2008 | by Sundip Chahal
to form its BrandIndex, a daily measure of public perception of more than 1,100 consumer brands across 32 ...
Brand Barometer - Sony camera ad clicks the right boxes
13 May 2008 | by Sundip Chahal
interviews 2,000 people each weekday to form its BrandIndex, a daily measure of public perception of more ...
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