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2008 has been a year of uncertainty - but it will pass

09 Dec 2008 | by Richard Eyre

to deny the rest of us steak. This is important because the digital public has largely set its face ... in the media world, but the uncertainty is over who goes first. Most publishers are waiting for the public ... is coming. Such boldness in the teeth of recession is asking a lot, but in 2001, when public companies went ...

Andrew Walmsley on Digital: Freedom has its price

25 Nov 2008 | by Andrew Walmsley

initiatives on three key areas: ecommerce and e-government; intellectual property and the public domain ...

Conducting research is rather similar to quantum physics

25 Nov 2008 | by Sue Unerman

with the publicity surrounding the Hadron Collider and the latest James Bond movie Quantum of Solace. The very act ... media interest through the publication of its research - it is too early to tell whether it will achieve ...

Kangaroo is still a good proposition for advertisers

18 Nov 2008 | by Steve Barrett

Kangaroo is a joint venture between ITV, Channel 4 and BBC Worldwide. It was - or is - meant to do for online TV services what Freeview did for mainstream TV channels: aggregate them and make them more accessible to the public. It would enable the UK's mainstream broadcasters to get in a pre-emptive strike ...

Online metrics tend to exaggerate effect of web campaigns

18 Nov 2008 | by Sue Unerman

insert that I act on a week after publication is likely to undercount me. This means that when the cost ...

Raymond Snoddy on Media: BBC should think smaller

18 Nov 2008

, as well as anti-competitive, unnecessary and a waste of public money. Asked what she actually wanted ... and that the scheme passes the 'public value' test. But it should also elect either to scale back the plans for now ... and funding. In 2004 he chaired a review of public sector relocation commissioned by the Chancellor ...

Brand Health Check: The BBC

18 Nov 2008 | by Jeremy Lee

in the preceding three months. While part of the public worked itself into a counter-frenzy, accusing the furore ... BBC 'scandals' are a sideshow. The fact is, while it is not impossible to make the case for public ...

When practice makes you perfect

12 Nov 2008 | by David Emin

for you. When you see ads appearing in every other publication, your contact hasn't lied to you, because ... contacts who fail to tell us of a relevant campaign that has just appeared in every publication other than ...

Brand Health Check: Crufts

11 Nov 2008 | by Joe Thomas

LONDON - After a damaging exposé, Crufts will need all its agility to regain public affection...-time supporter has jumped ship, and it is clearly time for Crufts to re-evaluate its strategy. The public ... it is aimed at: breeders, sponsors, or Joe Public and his mongrel in the stands? If the focus for the event ... commercial dependence, demanding more from breeders. If, as seems more likely, the public and TV audiences ...

It's time to bring back some fun to lift the depression

04 Nov 2008 | by Sue Unerman

an increased propensity to purchase. They sold things." Given the public's grim mood, 2009 may well ...

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