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CREATIVE STRATEGY: T-Mobile sings its way to a higher plane

16 Dec 2010 | by Simon S Kershaw

. In the T-Mobile version, singers greet random members of the public with an appropriate tune. Lovers ...

Think BR: Trading places

02 Dec 2010 | by Carsten Lind

, however, need less permission, and weather apps, petrol station apps and public transport apps ...

Media Perspective: Embattled BBC chief worrying about the wrong corporation

12 Nov 2010 | by Jeremy Lee

, there is still something palpably 70s about the whole affair. Alongside the galley slaves, a host of highly ... than the custodian of a public institution, he has been unable to read the runes. Most recently ... of the bid is appropriate, the taxpayer-funded BBC should not get involved in lobbying against the affairs ...

Think BR: COI spend has saved lives and money

04 Aug 2010 | by Hamish Pringle

Public Service Advertising Works '. This book is the distillation of the learning from 39 COI IPA Effectiveness Awards cases and puts forward tangible evidence proving public sector advertising has been a truly ... the health of the nation and, as a result, made substantial savings to the public purse. Sir Gus O Donnell ...

X marks the spot

13 Jul 2010 | by Jeremy Lee

fulfilling its public-service remit by catering to fans of new music. In addition, it is important ... , known to the public as the 'headmaster' of the BBC's Fame Academy. Since 2008, it has carried out UK ...

Jeremy Lee on Media: Big Brother's long shadow

16 Jun 2010 | by Jeremy Lee

- is limited, and public appetites change. Yet, the lessons Big Brother has taught us will last longer than ... they took part in Big Brother. - For the purpose of nominations and public votes they were treated as a ...

Jeremy Lee on Media: Will Cable trip Murdoch up?

16 Jun 2010 | by Jeremy Lee

that an encounter with the Lib Dem-baiting media mogul will allow him to raise his public profile to its former ... to kick up a fuss and play the 'public interest' card and argue that a full acquisition would threaten ... affairs to the Commonwealth secretary-general (1983-90). Cable joined Shell International in 1990 ...

Media Perspective: Instead of looking for predictions, see what's going on now

11 Jun 2010 | by Russell Davies, russell@russelldavies.com

themselves some audience, some publicity and some reaction. Certainly, it would have been possible before ...

Jeremy Lee on Media: The uncertainty principle

19 May 2010 | by Jeremy Lee

and more toward the BBC's alliance with other public-service broadcasters, there is some optimism ...

Andrew Walmsley on Digital: Connecting the dots

19 May 2010 | by Andrew Walmsley

, and the feeds from them more public and shared, the noise of this data flood will be daunting. However ...

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