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Reputation survey: NHS reforms fail to resonate with public

The public has given a resounding thumbs down to practically every aspect of the Government ... asked the same question in March 2012. Survey of 2,000 members of the public conducted by global ... With the health reforms so misunderstood, it is unsurprising that the public is mistrustful. This poses a ...

No Malcolm Tucker moments for Sam Lister in the thick of health comms

in the media. We have got to be transparent and honest with the public. You can't hide stuff and hope ...

Campaign case study: NHS Wales staff champion health

Public Health Wales wanted to improve the personal health of its NHS Wales staff, patients...Campaign Champions for Health Client Public Health Wales PR team In-house Timescale August-October 2012 Budget 7,500 Objectives To recruit 1,000 advocates out of the 80 ... To encourage employees to improve their personal health Strategy and plan Public Health Wales timed ...

Time to seize the moment

to their remit as promoters of public health, drivers of health improvement and the tackling of health ...

Jeff DeMarrais: Shattering the barriers

and public affairs at GE Corporate, says: 'Jeff is versatile. He can do media relations, crisis, social media ... , GE Infrastructure 2001 Comms and PR manager, GE Transportation 1999 Digital publicity manager, GE Corporate 1997 Senior publicity manager, NBC 1993 New media PR, John Wiley Sons TIPS ...

Conference report: Healthcare - Keeping pharma fighting fit

the epidemic hit. The public affairs team took a key role in communicating that with the Department of Health ...

Healthcare: NHS Anglia delivers a clear message

At the roadshows, conversations were held with 6,200 members of the public and more than 100,000 symptom cards were ... strategic sense to communicate to this group on all three conditions. As patients and the general public ...

Louise Ansari: Making words go further

campaigning approach can garner headlines and change public attitudes. Since taking charge of media ... on the postcode lottery of diabetes care in the NHS. Ansari is no stranger to public campaigning, having worked ...

Client view: The new private healthcare generation

commissioners wanting to avoid public outcry." Tamora Langley Head of healthcare public affairs, Weber Shandwick and Ruth McEwen Associate director public affairs, Weber Shandwick. From PRWeek ... -for-profit. 'We're still having that debate,' she says. PERRY'S AGENDA Because I have a background in public ...

Reputation Survey: NHS reform - NHS reforms in poor health

As the coalition battles to drive through changes to the NHS, the majority of the public remains...Despite certain coalition gains in trust over the NHS reforms, a deeply sceptical public ... cent of women. Forty per cent of the public also felt more negative about the reforms than a year ago ... in the number who said the changes would not improve patient care. Survey of 2,000 members of the public ...

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