Cisco faces legal action over 'unauthorised' use of slogan
14 Jan 2013 | by Matthew Chapman
in national advertisements and publications such as Forbes and Wired. "We feel it is essential to take ...
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Sponsors express dismay over Oscar Pistorius murder charge
15 Feb 2013 | by Ben Bold
with sporting stars who subsequently fall into disrepute, including Tiger Woods, whose extramarital affairs ...
BT drafts in students to replace Adam and Jane
10 Jan 2012 | by Sarah Shearman
opportunities for the public to participate in the storyline in a similar way to its activity for Adam and Jane ...
TalkTalk defies BT complaint with new safety campaign
05 Jan 2012 | by Matthew Chapman
TalkTalk was censured by the Advertising Standards Authority (ASA).this week for claiming in a campaign for its HomeSafe service that it had the "UK's safest broadband", after BT and two members of the public complained that it was misleading. However, the telecoms firm believes the ruling made ...
Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
to achieve cut-through with the beleaguered British public, writes Gail Kemp.
O2 arranges audience of one for Tinie Tempah gig
22 Apr 2011 | by Ed Owen
The concert 'turns the flash mob on its head', according to an O2 statement. Rival T-Mobile, part of the Everything Everywhere group, regularly uses flash mobs for its ad campaigns . O2's concept instead uses the 'flash exit' to empty public spaces to leave just a single fan standing. In this case, the fan ...
Adwatch (9 March) - Top 20 Recall: Is the new British Gas ad switched on?
09 Mar 2011 | by Craig Mawdsley, Joint planning director, Abbott Mead Vickers BBDO
to have forgotten that we sold off British Gas years ago, and still treat it like a public service ... think it was a public service, did you? It exists to help create wealth for UK plc, not to keep us warm ...
Npower launches football-themed energy tariff
16 Jun 2010 | by Alex Brownsell
) to coincide with the publication of next season's Football League fixtures, are guaranteed that their bills ...
BP chief Hayward vows not to quit ahead of new ad campaigns
07 Jun 2010 | by Alex Brownsell
businesses here in the Gulf who are having a hard time." The ad, produced by Washington-based public affairs agency Purple Strategies, rather than BP's incumbent agency Ogilvy, is set to be the first ...
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