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American Express launches interactive campaign with Mark Ronson

17 Sep 2010 | by Mark Banham

, with media through Mindshare. Social media and public relations activity is through Mandate Communications. ...

Philips creates online comedy series for YouTube

06 Sep 2010 | by Jennifer Whitehead

online. Nigel and Victoria is a great example of this and we hope the public embraces the show ...

Pistols pretty fragrant with perfume launch

03 Sep 2010 | by Mark Banham

was to fund the reunion tour for his post-Sex Pistols band Public Image Limited. Four years ago ...

Metro Bank invites public to 'join the revolution'

22 Jul 2010 | by Alex Brownsell

New high street banking brand Metro Bank has launched its first advertising campaign, ahead of the opening of its first branch in a week's time (29 July).

Cancer Research highlights progress with latest marketing push

08 Jul 2010 | by Joe Thomas

The aim of 'Giving News', created by AMV BBDO, is to illustrate to the public the progress the charity has made, together with a call for ongoing support. The 30-second TV ad will air for six weeks, and will be supported through radio, digital, direct mail and PR activity. It will also be featured in Cancer Research ...

Government reveals Change4Life cutbacks

07 Jul 2010 | by Gemma Charles

In a speech today (7 July) at the Faculty of Public Health annual conference, health secretary Andrew Lansley outlined plans for a responsibility deal "built on social responsibility, not state regulation". Turning to the anti-obesity campaign, he called for a new approach. Lansley said ...

Bmibaby's new MD to embrace social networking in Twitter Q&A session

01 Jun 2010 | by Ben Bold

Julian Carr will take part in the session for one hour on 3 June from 3pm, taking over the bmibaby_com Twitter feed . The Twitter account currently has 1,764 followers and is following 1,062 people, but Bmibaby clearly hopes the publicity in the build-up to the Q A session will build follower ...

 

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