might hold. 1. Tough times in the public sector For those marketers working in the public sector ... and low job security in the public sector: almost half (43%) of public sector marketers saw their pay ... %. Half (50%) of all marketers in the public sector are currently seeking to move job, and, compared ...
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13 May 2013 | by John Reynolds
The survey's findings come as energy giants such as British Gas, EDF and Npower face a public backlash over energy price rises. The Nielsen Global Survey of Consumer Confidence and Spending Intentions measures consumer confidence, major consumer concerns and spending intentions in each financial ...
09 Apr 2013 | by Ian Twinn, Director of Public Affairs, ISBA
Ian Twinn, director of public affairs at ISBA, and former Conservative MP for Edmonton, examines...Gordon Reece and the very present Tim Bell for a starter. It is this public image, so different from ...
20 Mar 2013 | by Gemma Charles
". These programmes, which include Funding for Lending and the Enterprise Allowance Scheme, "need publicity and we ask ...
01 Mar 2013 | by Noelle McElhatton
Marketers must prepare for stricter regulations covering data privacy following the publication
25 Feb 2013 | by Ben Bold
, with 71% of the UK public and 80% of Londoners deeming it a "Superbrand". Food and drink brands were ... by the British public, ranking 13th, 17th and 18th respectively. Stephen Cheliotis, chairman ...
22 Jan 2013 | by Gemma Charles
including Asda, Coca-Cola GB, Mars, Tesco and Subway that have already signed up. Public Health Minister ... demonstrates the on-going voluntary commitment by the industry to improving public health. "Our members ...
18 Jan 2013 | by Gemma Charles
segmentation of interest is defined in conjunction with Marketing (two weeks before the publication date). 2 ...
11 Jan 2013 | by Gemma Charles
The report by the Civil Liberties Committee, which was released on Wednesday, forms part of Brussels' efforts to reform data laws. Ian Twinn, ISBA's director of public affairs, said: "The EU's data protection proposal just got much worse. Advertisers will be concerned about the widening ...
11 Jan 2013 | by Gemma Charles
A member of the public complained that the word "everyday" implied that alcoholic drinks should be consumed on a daily basis, encouraging immoderate consumption. Tesco defended itself against the charge by explaining that 'Everyday Value' had replaced the 'Tesco Value' range, across the entire shop, of goods ...
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