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VisitBritain boss says Government would be 'mad' to abandon Great funding

30 Apr 2013 | by Matthew Chapman

Dawe s comments came as culture secretary Maria Miller unveiled a tourism strategy that aims to unite public and private sector organisations to grow visitor numbers 29% by 2020 and boost spending by 31.5bn. Miller said: "Given the triumph of last year the Diamond Jubilee, the Olympics ...

Europe upholds UK ban on political advertising

23 Apr 2013 | by Maisie McCabe

the right to participate in public debate. Maria Miller, the culture secretary, said: "We welcome ...

EU postpones crucial vote on European-wide data regulation law

18 Apr 2013 | by Matthew Chapman

A final vote was due to take place yesterday, but has now been delayed until 29 and 30 May by The Civil Liberties, Justice and Home Affairs Committee (LIBE). Industry bodies are running a lobbying campaign against the proposals, which they claim will have a "chilling" effect on UK business and prevent ...

Under the spotlight: Sheila Mitchell, marketing director, Public Health England

16 Apr 2013 | by Gemma Charles

Public Health England, the newly-created executive body of the Department of Health (DH), has...closely with local authorities who take on responsibility for public health. So PHE will be the national ... moved into Public Health England; we ve moved over with what we had last year. This is an interim ...

Advertising Association calls for adspend increase in Budget

20 Mar 2013 | by Gemma Charles

". These programmes, which include Funding for Lending and the Enterprise Allowance Scheme, "need publicity and we ask ...

Procurement accused of 'rupturing' Whitehall marketing departments

05 Mar 2013 | by Matthew Chapman

is still in talks with the Cabinet Office in order to get the best outcome for the 'public as a whole ...

Minister praises industry crackdown on childhood sexualisation

19 Oct 2012 | by Gemma Charles

of public affairs, said: "Timpson s acknowledgment that advertising in the UK offers the most rigorous ...

Five marketing takeouts from the Conservative Party conference

11 Oct 2012 | by Gemma Charles

business activity loses any relation to the wider public interest, while business merit is separated from ... part in turning the public off corporate Britain. No doubt aware that his government particularly ...

Government marketing: Decoding the coalition's new strategy

14 Sep 2012 | by Gemma Charles

equality initiatives, such as gender-based candidate shortlists. Ian Twinn, director of public affairs ... made their spending priorities public, and an overall projected marketing spend has been announced ... . Who is Maria Miller? Coalition branding While the release of a figure into the public realm ...

Former COI boss turns fire on first-ever Whitehall marketing plan

10 Sep 2012 | by Gemma Charles

and rejected for reasons of public sector propriety," she claimed. Rolling out the "HM Government" banner ... , it will look as messy as many other public sector ads," she said. Fisher questioned whether the COI spend ... with the projected marketing spend of 285m for 2012/13, which was made public in the plan. "COI total spend ...

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