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EU postpones crucial vote on European-wide data regulation law

18 Apr 2013 | by Matthew Chapman

A final vote was due to take place yesterday, but has now been delayed until 29 and 30 May by The Civil Liberties, Justice and Home Affairs Committee (LIBE). Industry bodies are running a lobbying campaign against the proposals, which they claim will have a "chilling" effect on UK business and prevent ...

Gallaher Tobacco anti-plain packaging ad banned by watchdog

17 Apr 2013 | by Gemma Charles

that both ads could not be shown again. Paul Williams, the corporate affairs director of Gallaher Tobacco ...

Under the spotlight: Sheila Mitchell, marketing director, Public Health England

16 Apr 2013 | by Gemma Charles

Public Health England, the newly-created executive body of the Department of Health (DH), has...closely with local authorities who take on responsibility for public health. So PHE will be the national ... moved into Public Health England; we ve moved over with what we had last year. This is an interim ...

'BK should sponsor Thatcher funeral', claims Galloway

15 Apr 2013 | by Gemma Charles

The MP for Bradford West has called into question the use of public money for the funeral, which ... on the hearse and pay for the whole thing. "I don t want the public to be forced to pay for something that is a private and political party affair." Yesterday, on a podcast, Galloway had suggested that Coca ...

What does the sporting summer of 2013 offer brands?

15 Apr 2013 | by John Reynolds

in public and commercial interest on their own, let along together. However, The Lions and Ashes ...

Diet Coke marks 30th anniversary with Tesco photo booth tie-up

11 Apr 2013 | by John Reynolds

The booth will allow the public to upload of photos of themselves against a backdrop of designs from Marc Jacobs, a Diet Coke brand ambassador. Further activity includes the Diet Coke Facebook page hosting a 30th birthday mosaic, which will bring to life images of the recently-revived Diet Coke ...

Why the cold war over 'copycat' branding may be set to heat up

10 Apr 2013 | by Matthew Chapman

in the public domain. The last case to reach the public glare was between Sainsbury's and Diageo in 2009 ... this spring. A deeper delve into the issues surrounding packaging has been held back until publication ...

How Margaret Thatcher changed the marketing industry forever

09 Apr 2013 | by Ian Twinn, Director of Public Affairs, ISBA

Ian Twinn, director of public affairs at ISBA, and former Conservative MP for Edmonton, examines...Gordon Reece and the very present Tim Bell for a starter. It is this public image, so different from ...

Top five most shocking marketing blunders

04 Apr 2013 | by John Reynolds

by the small print or vastly underestimated the public's love of a good deal. The upshot was that it proved ... from the JWT-created ad, claiming the spot was used for internal use and not for public consumption ...

Pizza (grocery), which one is most prominent online? Brand barometer

28 Mar 2013 | by Gemma Charles

segmentation of interest is defined in conjunction with Marketing (two weeks before the publication date). 2 ...

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