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to draw attention to the overhaul of its hotels, which is seeing it re-design its lobbies and public ...
The retailer had already stopped using airbrushing in its swimwear ads, but said that it was now applying the ban to all its marketing. The department store is taking the stance after publication of several studies suggesting that school girls want to lose weight partly because of the portrayal of women ...
for life" in a bid to tackle a lack of public awareness for both the charity and its services....Louise Robertshaw, head of communications and campaigns at Guide Dogs, revealed that the charity's research had revealed there is a very low level of spontaneous awareness among the public of the Guide Dogs brand. She said: "All of our research over the last 10 years shows Guide Dogs is not a charity people ...
be to members of the public. It features children in various settings, including offices, a library and a ...
Marketing selected ten of the most creatively interesting ads to find out which the public liked
that both ads could not be shown again. Paul Williams, the corporate affairs director of Gallaher Tobacco ...
to overcome public scepticism. Under the aegis of trade body the Society for Motor Manufacturers ...
with sporting stars who subsequently fall into disrepute, including Tiger Woods, whose extramarital affairs ...
publicity, boost their brands, increase sales, and remind consumers of their heritage. Earlier this week ... is that nobody cares? Or are their celebratory fanfares being heard and appreciated by the consuming public ...
' by purchasing certified products from a wider range of categories. Cheryl McGechie, director of public ...
