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Meet the new generation of restaurant brands outsmarting the establishment

unprecedented loyalty and kudos via Twitter, therefore securing huge amounts of positive publicity. Just have ...

Diet Coke marks 30th anniversary with Tesco photo booth tie-up

The booth will allow the public to upload of photos of themselves against a backdrop of designs from Marc Jacobs, a Diet Coke brand ambassador. Further activity includes the Diet Coke Facebook page hosting a 30th birthday mosaic, which will bring to life images of the recently-revived Diet Coke ...

Facebook director Christian Hernandez on the challenges of being 'mobile first'

Since Facebook's initial public offering (IPO) in May that valued the company at $104bn, any new feature unveiled by the company has been subject to intense scrutiny. Major developments at Facebook ... were definitely people who made public statements saying they were seeing decreased distribution ...

Brands must do more to recognise the pitfalls of anti-social media

to the dark side of social media? There is no doubt that social media is making public debate more violent ...

Three lessons from this year's ISBA conference

. But Ellis, who ended up moving into corporate affairs, added: 'Getting new experiences across other areas ...

Burberry hires Kaitlyn Wilkins to replace departed social media head Musa Tariq

s departure followed shortly after it emerged Justin Cooke, Burberry s vice president of public relations ...

Brands on alert: six things you need to know about draconian new EU data rules

Marketers must prepare for stricter regulations covering data privacy following the publication

Sacked Groupon boss regrets 'not having courage to start with the customer'

the daily deals model has fallen out of favour with the public. Rival site LivingSocial told 400 staff ... together more effectively as a global company - it's time to give Groupon a relief valve from the public ...

Social Brands: accountability continues to elude social marketers

medicines to the public." But Gait said that GSK was persevering with developing a more cohesive social ...

Why an unfocused social-media strategy is a waste of money

. There are others I could mention here, such as Pheed and Publicate, as well half a dozen other emerging social ...

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