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Lowe loses Surf to fellow Unilever roster agency BBH

global brands." Plans for a follow-up to the Adam and Joe ad will still go ahead, with the public ...

Jordan F1 to choose new driver in reality TV show

to stimulate public enthusiasm for a sport where participation is traditionally thought to be out of reach ...

BT click&buy to take online bookings for The Salon

members of the public and occasional celebrities the chance to get their hair done as viewers witness ...

Unilever to spend $100m on advertising in Russia

, corporate affairs director of Unilever Russia, who said: "We quite thoroughly negotiated the terms ...

Superbrands case studies: Andrex

and was voted the favourite commercial of 1991 by the public. It is still recalled by consumers, despite ...

Unilever sells off 'splash it all over' Brut in America

The Brut brand is best remembered by a generation for its advertising campaign of the 70s and 80s featuring boxer Henry Cooper, who famously advised the public to "splash it all over". Kevin Keegan and the late Barry Sheene also pushed the aftershave brand, adding macho glamour to the product. Unilever ...

Wilkinson Sword challenges Gillette with Quattro launch

The campaign is being created by J Walter Thompson and, while the budget is known to be multimillion, Wilkinson Sword is not disclosing the spend at this stage. The Quattro will be pushed through advertising, consumer sampling, public relations and viral marketing. Richard Nall, marketing director ...

Wilson blocked tobacco ad ban over economy fears

and public spending cuts. It was also remembered for Wilson's vision to spur British technology firms in his ... of a packet of cigarettes and warned the public of a "lack of buoyancy" in revenues. Earlier attempts ... ensured that fictional characters who appealed to the public were always non-smokers and those who did ...

Chewing tobacco firm faces storm with smoke-free ads

as public smoking is banned more and more . From 1985 to 1999, the total marketing expenditures of the top ... affairs, said: "Our advertisement makes no claim about the relative health risk of smokeless tobacco ...

Reckitt Benckiser set to buy 'roger more' condom firm

LONDON - Condom firm SSL International, which recently delighted in telling the public to 'roger

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