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Most read stories in advertising, marketing, media and PR (4 - 10 Nov 2012)

affair. Rival Asda, meanwhile, has issues of its own as Fathers 4 Justice encourages people ... after just 54 days following the crisis over false child abuse claims on flagship current affairs ...

The most irritating ads of 2011

Marketers are irking the public with ads that relentlessly repeat a web address and use catchy ... of the campaigns that annoy the public, in which the three most irritating ads of 2011 were for online brands ... driving bass line and sonic motif 'any ... any ... any' rankled with the public. The brand's head ...

The X Factor to launch online branded content shop

, and Talkback Thames, part of FremantleMedia. Last week, the first official publication for ' The X Factor ...

Government to tackle airbrushed ads

in magazines and advertisements are causing a public health crisis among young boys and girls, brought about ...

What Next in Digital?

the preconceptions of other marketers and ploughing its own furrow. As is customary at these affairs ...

Confessions of an internet adman

to watch TV and surf the internet at the same time. Thus a new love affair has been formed between old ...

End of 'digital' road

traditionally out of the public gaze. For example, customer service departments will chat real time to large ... , or recruiters will promote the CSR initiatives of the company through public webinars to entice new applicants ...

A newly converged world

to deliver highly tailored brand experience to individuals in public spaces, content that draws directly ...

Adidas Originals to sponsor Being...N-Dubz on Channel 4

Originals' will follow the band as it records new material, visits friends and family or make public ...

ITV forced to pay for Nike's World Cup ad howler

to downplay the affair. Nike's epic three-minute new World Cup TV ad features Wayne Rooney, Cristiano ...

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