02 Dec 2011
| by David Benady
involved running a competition where the public created slogans for the new model to be in with a chance ...
- Head of public affairs, events and sponsorship, Volvo Cars UK
'Social media gives you another ...
of online recommendation for brands still play on marketers' minds.
The public has placed a surprising ...
30 Sep 2011
| by David Benady
members of the public to tell the police if they recognised any of the displayed faces.
The initiative ...
that the campaign created 'significant public reassurance that the police were fighting back - the retailers were ...
2012 as local authorities hire his digivans to screen Olympic events in public places ...
CoolBrands are chosen by an expert council and members of the British public. Brands do not apply or pay ...
poster sheets, digital outdoor ads and print ads across men's style and motoring publications.
Online ...
02 Aug 2011
| by Patrick Brzeski
one of the brand's dealer conferences in Europe. He remembers it as a dismal affair. 'This was during ...
The research, called Best Global Green Brands, combines public perception of environmental sustainability with performance on publicly available information and data. It covers the US, Japan, China, Germany, France, UK, Italy, Brazil, Spain, and India.
The report said: "Its [Toyota's] high perception ...
-and-a-half years running Channel 4, he was never far removed from public opinion. As a relatively low ...
of audience (and) advertising; it was a hugely creative time, and we stayed public. Most of what I went ...
08 Jul 2011
| by Noelle McElhatton
days of sessions, public and private meetings, parties and workshops on offer, brands seem to attend ...
24 Jun 2011
| by Ben Bold
weekly title Autocar has appointed Jim Holder , editor of sister publication What Car? , as its new ...