Brand barometer: Coffee shops, which one is most prominent online?
25 May 2012 | by Gemma Charles
segmentation of interest is defined in conjunction with Marketing (two weeks before the publication date). 2 ...
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Forever Friends brings in Lucre to attract new fans
31 May 2012 | by Hannah Crown
dedicated public relations campaign will be capped with a record-breaking stunt attempt. Jacquie Costello ...
Debenhams revamps comms team with senior hires
25 May 2012 | by Sara Luker
as the public s attention turns to holidays and the Queen s Jubilee. The comms department has also hired Gemma ...
Anthony Hilton: Tesco loses out in likeability stakes
17 May 2012 | by Anthony Hilton
it was watered down for publication. And last week's Queen's Speech outlined a bill that proposes to create ...
Staples on agency hunt to attract small businesses
14 May 2012 | by Sara Luker
The UK arm of the world s largest office products company has been in talks with consumer agencies for a two-pronged brief targeting the public and the business-to-business market. Staples renewed efforts to target businesses come as online retailer Amazon looks to launch AmazonSupply in the UK ...
Bell Pottinger Public Affairs appointed by New Covent Garden Market
10 May 2012 | by Matt Cartmell
Bell Pottinger Public Affairs is understood to have been appointed by New Covent Garden Market.
Tesco extends branded portfolio content with TV plans
09 May 2012 | by Matthew Chapman
produces the publication. The Kids Book Club is currently online-only, but the retailer is considering ...
River wins brief to publish Co-op event magazine
01 May 2012 | by Nick Batten
and inspiring event and we're delighted to be supporting it in the publication of their magazine" Selina ...
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