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Customer Publishing Agency of the Year: Publicis Blueprint

's highest-circulation magazine. Investment in it is paying dividends: customers who read the publication ...

Publicis Blueprint scoops top gong at APA Awards

public sector/government: Ethos - Serco - Sunday Best internal communication : Cheers - Molson ... Communications Best digital solution (charity/not for profit/public sector): MyFarm - The National Trust - Public Zone Best use of video : Where Is Your Line? - The Havens Story Worldwide Best mobile ...

Speakers from Boots, HuffPo and Westfield join APA summit line-up

publishing marketplace, including 46 full members that produce publications and digital content for more than ...

Customer publishing leagues: The rise of branded content

media content, for instance. This year, clothing retailer Boden launched a publication, A Thousand ... of publication as a vital part of their own customer relationship strategy. When economic circumstances ...

Haymarket appoints Gibson as non-exec director

Gibson is currently chief executive of The Whitehall Industry Group (WIG), a not-for-profit membership organisation established to promote better understanding between the public and private sectors ... the coming years, particularly in our business-to-business, public sector and not-for-profit businesses ...

Trading forecast for 2011: 'slow and steady' wins the adspend race

consumers to rein back spending. The reality of the public sector spending cuts, which will make themselves ... , is expected to stabilise over 2011, with growth of about 1% to 2%. Jonathan Barnard, head of publications ...

Ten things to keep you awake in 2011

for mainstream publications such as The Times, given how much free competition is out there. But forecasters ... , financial advice and niche publications will be gradually siloed in walled corners of the web," the agency predicts, while general publications will be "forced to sharpen and aggressively market ...

Media Bitch's Diary 14 January

of the gala dinner, making it a rather dry affair. The group rescued the situation thanks to the hotel mini ...

 

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