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Think BR: Planning your campaign with social media

22 Dec 2011 | by Caroline O'Donoghue and Andrew Blakeley

for that award entry, or those budget discussions. Gauging public opinion Want to know what people think ...

Review of the Year: Top 10 marketing moments of 2011

19 Dec 2011 | by Nicola Clark

-year battle with pancreatic cancer, heralded a public outpouring of grief, and vigils were held outside Apple ...

Number 10 digital guru Nick Jones to chair judging at Revolution Awards

19 Dec 2011 | by Staff

Jones heads up digital channels and content for the Prime Minister s Office and Cabinet Office, including the Prime Minister s web and Facebook presences and the @number10gov Twitter account. His team delivers digital marketing projects for public sector clients, such as the RAF, as well as contributing ...

Zynga IPO values company at $7bn

16 Dec 2011 | by Sarah Shearman

been valued at $7bn (£4.5bn), following its initial public offering.

My YouTube ad of the week: Martin Bailie, Glue Isobar

13 Dec 2011

. Mr Butler has become a minor folk hero there, with even (bizarrely) a National Public Radio sarnie ...

HP dumps its Apple iPad rival tablet on Ebay

13 Dec 2011 | by Sara Kimberley

staff were given a window of a few minutes to purchase ahead of the rest of the public. The tablet sold ...

Reed asks public to pick new TV ad

12 Dec 2011 | by Sara Kimberley

Reed, the recruitment agency, is launching a crowdsourcing campaign asking the public to vote...destinations, created by Steel. The ad that receives the most public support will run on primetime national ... , to create us a new TV ad." Nick Bennett, creative director of Steel, added: "Not only do the public ...

L'Oreal unveils £20m online CRM campaign

07 Dec 2011 | by Sarah Shearman

competition that offers three members of the public the chance to feature alongside celebrity ambassador ...

Andrew Walmsley's 12 digital predictions for 2011: did they come true?

07 Dec 2011 | by Andrew Walmsley

is referred to as an 'iPad newspaper'. I criticised most publications for still thinking in newspaper terms ...

Trend Report: How do media owners monetise social media?

06 Dec 2011 | by Mike Fletcher

affairs knowledge at their fingertips. Plus, if you wish to buy related music, audiobooks or series ...

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