Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
to watch TV and surf the internet at the same time. Thus a new love affair has been formed between old ...
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the preconceptions of other marketers and ploughing its own furrow. As is customary at these affairs ...
to watch TV and surf the internet at the same time. Thus a new love affair has been formed between old ...
traditionally out of the public gaze. For example, customer service departments will chat real time to large ... , or recruiters will promote the CSR initiatives of the company through public webinars to entice new applicants ...
to deliver highly tailored brand experience to individuals in public spaces, content that draws directly ...
and Adam Kean, joint executive creative directors, Public London, said: "We wanted to reach that elusive ...