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Boots in controversial tie-up for Atkins range UK launch

19 Dec 2003 | by Gordon MacMillan,

on health, Atkins Nutritional has struck lucky. A recent survey found that the majority of the UK public ... that it is simply responding to public demand. Roger Spicer, Atkins managing director in the UK, said: "We are responding to demand from the public. Currently, some 6,000 people are buying American products over ...

Last Temptation most complained about in ITC's final list

19 Dec 2003 | by Claire Billings,

was found to have offended public feeling and failed to provide suitable on-air warnings before the show ...

THE BOOK OF LISTS: The 10 best UK TV commercials

19 Dec 2003

the moustachioed runners into the stratosphere of the public consciousness. Clever, catchy and with legs (in both ...

Ford StreetKa - a new star shines over the old brand

19 Dec 2003 | by Professor Angus Jenkinson and Branko Sain

% of the press coverage was in lifestyle rather than traditional automotive publications, which is unprecedented ...

Mr Kipling pulls exceedingly offensive ad from television

18 Dec 2003 | by Gordon MacMillan,

airing the advertisement, both among the general public and with church congregations. We also sought ...

Government plans for a bright digital TV future unveiled

18 Dec 2003 | by MediaWeek

." The policy is designed to encourage departments to look at using DTV to deliver public services as part of the Government's drive to deliver all public services through electronic channels by 2005. "DTV presents a ...

Music mag Bang goes out with a whimper

18 Dec 2003 | by MediaWeek

Bang: folding after less than a year Bang, the music magazine launched to a fanfare of publicity in March, has ceased publishing. The last issue of the magazine, which is put out by Future Publishing, came out today (Thursday). Future's publishing director Andy Sutcliffe decided to shut ...

Archant raid nets 12 titles

18 Dec 2003 | by MediaWeek

, cutting a number of key titles out of the deal due to public interest conflicts with its own publications ... triggered an automatic investigation by regulators, as a deal for all the INM publications would have passed ... will depend on public interest issues rather than circulation figures. "The Archant team has moved quickly ...

Letter - We must challenge convention without losing integrity

18 Dec 2003 | by MediaWeek

I would like to end the public debate about flexibility in the national press. My letter seems to have stirred up a hornets' nest, which in some respects is probably a good thing as this issue is now on the agenda. I would, however, like to clarify that my comment was in relation to challenging conventional ...

Former Glamour boy takes on Cosmo brief

18 Dec 2003 | by MediaWeek

the new category and brand largely through a public relations and viral campaign. The agency will work ...

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