14 Dec 1995
, who held the top role at London Buses, has taken the job of
head of advertising and public affairs ...
was advertising and publicity manager for the
Underground, lost out in the new slimline structure currently ...
14 Dec 1995
Bass Breweries has plugged into public enthusiasm for gambling with the
launch of a Teletext...Bass Breweries has plugged into public enthusiasm for gambling with the
launch of a Teletext lottery game around Stones Bitter. The Bars of Gold
promotion runs around a weekly prize draw for pounds ...
and Haymarket Business Publications are to
join forces to launch Sales Management 96 at Olympia between May 14 ...
14 Dec 1995
ask the public to donate
unused postage stamps.
St Luke s on the move
St. Luke s ...
14 Dec 1995
| by ROS SNOWDON
industry appears to be in failing to
distinguish between specialist and public media. Children ...
), Campari (Remy If these restrictions are not adhered to, public opinion will swing
against the freedom ...
14 Dec 1995
was ordered to pull its ads - but
not before they generated millions of pounds of free publicity?
3 ...
as the sporting
celebrities most likely to deter the public from buying a brand. Who
are they?
11 ...
14 Dec 1995
| by CONOR DIGNAM
of 150,000 with a cover price
of 85p to justify publication. A pilot issue has already been produced ...
14 Dec 1995
| by GAIL KEMP
with the public, leaving the brand in 18th
place over the year.
Most campaigns scored comparably in both ...
08 Dec 1995
director of
legal affairs Colin Fricker. We cannot afford to lose, telemarketing is
an important part ...
08 Dec 1995
Boots is to revive its own glossy customer magazine just months after
its launch flopped.
The quarterly publication of Boots the Magazine was suspended in
September after disastrous sales.
But now the retailer has decided to have another go at the title. It has
even handed the contract ...
08 Dec 1995
services agency.
Net publicity guide
Birmingham agency CPR Works has published a free Guide to Publicity on
the Internet. It can be accessed at http://www.custard.co.uk/prguide.
Rugby Management
The Rugby Football Union (RFU) has appointed Media Management
International to handle its media and public ...