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THIS WEEK: LT shake-up leaves Mills in cold

, who held the top role at London Buses, has taken the job of head of advertising and public affairs ... was advertising and publicity manager for the Underground, lost out in the new slimline structure currently ...

THIS WEEK: STOP PRESS

Bass Breweries has plugged into public enthusiasm for gambling with the launch of a Teletext...Bass Breweries has plugged into public enthusiasm for gambling with the launch of a Teletext lottery game around Stones Bitter. The Bars of Gold promotion runs around a weekly prize draw for pounds ... and Haymarket Business Publications are to join forces to launch Sales Management 96 at Olympia between May 14 ...

ADVERTISING: BRIEFS

ask the public to donate unused postage stamps. St Luke s on the move St. Luke s ...

ADVERTISING: Alcohol faces rap if it goes over the limit

industry appears to be in failing to distinguish between specialist and public media. Children ... ), Campari (Remy If these restrictions are not adhered to, public opinion will swing against the freedom ...

MARKETING MIX: Christmas competition

was ordered to pull its ads - but not before they generated millions of pounds of free publicity? 3 ... as the sporting celebrities most likely to deter the public from buying a brand. Who are they? 11 ...

MEDIA: Can a launch do the business on Sunday?

of 150,000 with a cover price of 85p to justify publication. A pilot issue has already been produced ...

MARKETING FOCUS: Adwatch of the year

with the public, leaving the brand in 18th place over the year. Most campaigns scored comparably in both ...

THIS WEEK: DMA urges members to fight cold call ban

director of legal affairs Colin Fricker. We cannot afford to lose, telemarketing is an important part ...

THIS WEEK: Boots revives glossy

Boots is to revive its own glossy customer magazine just months after its launch flopped. The quarterly publication of Boots the Magazine was suspended in September after disastrous sales. But now the retailer has decided to have another go at the title. It has even handed the contract ...

BELOW-THE-LINE: BRIEFS

services agency. Net publicity guide Birmingham agency CPR Works has published a free Guide to Publicity on the Internet. It can be accessed at http://www.custard.co.uk/prguide. Rugby Management The Rugby Football Union (RFU) has appointed Media Management International to handle its media and public ...

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