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Thinkbox prepares Harvey the dog TV ad for Christmas

21 Dec 2010 | by Sara Kimberley

back to TV. Harvey has proved to be both very popular with the British public and very effective ...

IPC claims Nuts readers no longer 'lads'

15 Dec 2010 | by Katherine Levy

and alleged affair. The publisher is in the process of rolling out the research to media agencies ...

British TV will host product placement in 2011

03 Dec 2010 | by Arif Durrani and Maisie McCabe

product placement by safeguarding children's and news programmes, and UK-produced current affairs, consumer affairs and religious programmes. There will also be outright bans on tobacco products, alcohol ...

Inferno: Not Rocket Science

03 Dec 2010 | by Robin Jaffray, Inferno

that can support product launches, promotions, social media campaigns, public spectacles, or whatever ...

Careers: Setting up an agency - Going it alone

02 Dec 2010 | by Cathy Bussey

agency is a long-term goal for many within the industry. While an uncertain economy and public sector ... a possibility for many working in the public sector, now could be the time for the small start ... is the simplest option and avoids a lot of the administration and public filing of information that comes ...

McDonald's in fresh push to combat 'McJob' perceptions

25 Nov 2010 | by Sarah Shearman

the UK to find out what the public think of McDonald's workers to create 'Think again'. David ...

Twinings 'floral' by AMV BBDO

23 Nov 2010

The 10" spot created by AMV BBDO intends to introduce this tea to the public and drive people online to try a free sample. ...

BR Video: M&S should improve sub-brands and cut prices

17 Nov 2010 | by Ed Owen

and produce more fashionable clothes, according to members of the public interviewed in this latest BR Video.

Digital: Social Media Policy - What's your policy?

17 Nov 2010 | by Peter Hay

from negative publicity, finds Peter Hay....and potential bad publicity. Here, PRWeek offers expert tips and guidance on what should be contained within ...

BR Video: Is Burger King or McDonald's the home of value and quality?

10 Nov 2010 | by Daniel Farey-Jones

With the news that Burger King is to launch its first "value" menu, we asked the public to tell us...Burger King is to roll-out the "value" menu from January , introducing an offering that competes with its bigger rival's "Saver menu". The members of the public interviewed leaned towards the opinion that McDonald's was cheaper, but they were divided on quality. The interviews were conducted in Sutton ...

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