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Public Enemy adapts C4 ad for Paralympian tribute

06 Sep 2012 | by Loulla-Mae Eleftheriou-Smith

Public Enemy, the hip hop group whose music Channel 4 used in its "meet the superhumans" Paralympic...in the UK singles chart, the highest ranking Public Enemy has achieved to date in the UK. The track ... campaign, Public Enemy has adapted its original video for the song using footage from the broadcaster's ad ... . James Walker, head of marketing at Channel 4, said: "Public Enemy are one of the greatest hip hop acts ...

VIDEO: Public reaction to brands around the Olympic torch relay

24 Jul 2012 | by Sarah Johnson

partners Samsung, Coca-Cola and Lloyds TSB, we asked the public for their opinions on the branded entourage.

VIDEO: Can the public name the Olympic sponsors?

18 Apr 2012 | by Georgina Brazier

As the 100 day countdown to the 2012 London Olympics begins, Marketing asks the public if they know...The majority of people asked were aware that today marks 100-days to the start of the Olympics, however there was some confusion as to what brands are at the forefront of the event. Brands most recognised by the public included fast-food restaurants, soft drink manufacturers and a bank. One shopper ...

VIDEO: Public reaction to The Sun on Sunday

21 Feb 2012 | by Sarah Johnson

Media Week took to the street of Hammersmith in London to gather public reaction to News International's (NI) announced launch of the new paper. While there was still a sense of negativity among some people towards News International and tabloids in general, with the phone-hacking scandal being ...

Thomas Cook hits back with publicity campaign

28 Nov 2011 | by Loulla-Mae Eleftheriou-Smith

Publication of the letter from interim chief executive Sam Weilhagen is a quick riposte to a campaign taken out by rival TUI last week, which tried to capitalise on Thomas Cook's woes. The TUI campaign said: "Another holiday company may be experiencing turbulence, but we're in really great shape ...

Tesco misled public in Price Check ads

16 Nov 2011 | by Matthew Chapman

Tesco's Price Check ads have been rapped by the ASA for failing to disclose that the maximum value of its vouchers was £20.

Public View - Did Talk Talk's latest ad strike a chord with the public?

26 May 2011

The public generally really liked Talk Talk's latest ad, by CHI, saying that it was romantic, cute

Public View - What did the public think of Gü's new ad?

16 May 2011

The public were generally charmed by the ad created by DDB UK, calling it attention grabbing

Public View - What did the public think of T-Mobile's royal wedding ad?

05 May 2011

The people surveyed unanimously enjoyed the ad, by Saatchi & Saatchi, saying that it was topical, lively and fun.

Public View - did the public laugh along with the latest Schweppes ad?

19 Apr 2011

Many people surveyed enjoyed the new tongue-in-cheek Schweppes spot from Mother.

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