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Adwatch (May 16) Top 20 recall: Bird's Eye

15 May 2012 | by Zaid Al-Zaidy, chief strategy officer, TBWA\London

, but that s not the same as brand love. And the cost of not creating love, is having to spend your way into the public ...

Adwatch (Feb 29) top 20 recall: Virgin Media

29 Feb 2012 | by Seb Royce, executive creative director, glue Isobar

(-) HSBC JWT London/ Mindshare 8 18 (-) Nicorette Public Creative/ Carat 7 ...

Aldi 'tea' is most-liked ad of 2011

03 Jan 2012 | by Sara Kimberley

The ad, created by McCann Manchester, which launched in August, features a woman sitting next to packs of PG Tips and Aldi tea, saying: "I don't like tea. I like gin". Despite drawing complaints from members of the public who claimed the ad made a joke of alcoholism, the ad beat off competition ...

Tories give up party political broadcast slot for East Africa

05 Oct 2011 | by Maisie McCabe

public to give their support." The film stars Conservatives such as Prime Minister David Cameron ...

Adwatch (July 20): Top 20 recall - Specsavers turns action-packed

20 Jul 2011 | by Robin Garton, Creative director, MBA

, while it might have seemed fairly basic when it launched, has become well entrenched in the public ... : 'Should have gone to Specsavers.' This is advertising gold dust - when the public is doing your ...

Adwatch (9 March) - Top 20 Recall: Is the new British Gas ad switched on?

09 Mar 2011 | by Craig Mawdsley, Joint planning director, Abbott Mead Vickers BBDO

to have forgotten that we sold off British Gas years ago, and still treat it like a public service ... think it was a public service, did you? It exists to help create wealth for UK plc, not to keep us warm ...

IPC claims Nuts readers no longer 'lads'

15 Dec 2010 | by Katherine Levy

and alleged affair. The publisher is in the process of rolling out the research to media agencies ...

BR Video: M&S should improve sub-brands and cut prices

17 Nov 2010 | by Ed Owen

and produce more fashionable clothes, according to members of the public interviewed in this latest BR Video.

Public View - How did the public react to the latest Drench ad?

13 Aug 2010

One man said he would be inspired to try the drink, but the majority were confused by the message and target audience. View the ad here. Video produced by Vox Pops International on behalf of Campaign. Watch more Public View videos ...

BR Video: Public positive about Five but unsure of Desmond

04 Aug 2010 | by Daniel Farey-Jones

After Richard Desmond's recent acquisition of Five we asked people what they liked about the channel and whether they welcomed his decision to buy it.

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