17 Sep 1998
Richard Branson s love affair with the UK public may be coming to
an end. There is growing...Richard Branson s love affair with the UK public may be coming to
an end. There is growing evidence, not least in our exclusive poll this
week (Focus, page 32), that consumers are becoming indifferent to the
Virgin brand and to Branson himself.
Why should this be? Increasingly illogical ...
16 Apr 1998
| by ROBERT GRAY
Of all the public relations crises endured by the last government,
there can be few that rival...Of all the public relations crises endured by the last government,
there can be few that rival ...
consumer, or has the British beef industry worked wonders to allay
public concerns?
To find ...
mistrust of minces and burgers. A large
section of the public was unsure about exactly which parts ...
18 Jun 1998
| by DANNY ROGERS
s attempt to quietly swing public
opinion in favour of genetically modified (GM) foodstuffs with a low..., he says.
Tony Combe, public affairs manager at Safeway, reacts in the same
way.
Why ...
s attempt to quietly swing public
opinion in favour of genetically modified (GM) foodstuffs with a low ...
,
nor give them to his family.
The public was left with the impression that Monsanto had been ...
12 Jun 1998
| by EMMA HALL
of public affairs, said: This is a matter
which will be brought up time and again as a stick with which ...
will reinforce old prejudices against the industry.
The row has erupted over the publication of a report ...
27 Mar 1998
| by JOHN OWEN
Harry Enfield won t know whether to laugh or cry at this
sycophantic magazine s latest People s Jury results.
04 Jun 1998
| by DANNY ROGERS
Police concerns over public safety have scuppered plans by Nestle
and Whitbread to cash...Police concerns over public safety have scuppered plans by Nestle
and Whitbread to cash in on World Cup fever through branded screenings
of England and Scotland matches.
Whitbread, which ...
: Although it is being billed as
a family event, I have grave concerns over risks to public safety ...
19 Dec 1998
| by LISA CAMPBELL
complaints from the Church and members of
the public....Whitbread Beer Company has pulled its controversial nativity scene
poster for Heineken following complaints from the Church and members of
the public.
At the same time, the marketer responsible for the advertising, Phil
Rumbol, has been appointed to a new role within the company, handling
sponsorship and PR ...
11 Jun 1998
| by RUTH NICHOLAS
US bio-technology firm Monsanto s deliberately low-key attempt this
week to convince the public...US bio-technology firm Monsanto s deliberately low-key attempt this
week to convince the public of the benefits of genetically modified (GM)
foods has had anything but a low-key response.
Monsanto ...
the strengths of GM foods in a measured way.
Within 48 hours of publication, the national press campaign ...
27 Feb 1998
| by JADE GARRETT
s Jury. The public are consistent, if a
trifle predictable, in awarding the latest ad an impressive 7...It doesn t come as much of a surprise when an Andrex ad takes the
number one spot in the People s Jury. The public are consistent, if a
trifle predictable, in awarding the latest ad an impressive 7.1
points.
However, this time the cutsey pups were forced to share the glory with
the latest ...
25 Sep 1998
| by STEFANO HATFIELD
Rosie Boycott, the editor of the Express, scored a double publicity
coup last week. Not only...Rosie Boycott, the editor of the Express, scored a double publicity
coup last week. Not only was she a contributing editor to Campaign s
30th anniversary issue, but she was the subject of Channel 4 s
prestigious Cutting Edge documentary.
Not that it painted her in a very flattering light. Boycott ...
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