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BT profits from public irritant

01 Sep 2005

total of 8.65m and suggests BT is cashing in on a service already available to the public. Other than ...

Mobile ban ads get the message across to public

11 Dec 2003 | by Ben Carter

The PR and marketing campaign to educate drivers about the law banning the use of mobile phones while driving appears to have been a complete success.

Public stays cool over on-pack text and win schemes

19 Jun 2003 | by Ben Bold

Only 12% of UK consumers think they would participate in a text and win scheme - despite the efforts of companies such as Walkers Snacks to lure them into handing over their mobile phone numbers by taking part (Marketing, June 12).

Photo-message offerings fail to excite UK public

07 Nov 2002

The mobile phone industry is facing a huge task to convince consumers of the benefits of picture messaging, despite the fact that all four major networks are currently advertising these services.

BT launches ads to lure UK public onto broadband

27 Jun 2002

A TV ad in which BT engineers round up a stray rhino, an American football squad and a ballroom dancing team on a suburban street, will form the focus of the telecoms giant's attempt to woo UK consumers to its broadband internet service this autumn.

MEDIA: Emap links with O2 for Ibiza publication

13 Jun 2002 | by DANIEL ROGERS

Emap Advertising has signed a cross-media deal with mobile phone operator O2 to push both brands to youngsters holidaying in Ibiza this summer.

STOP PRESS: Time Group appoints The Publicity Bureau

30 May 2002

Time Group has appointed The Publicity Bureau to its £5m ad account as it migrates its retail

I-plus to offer ad space on public ’Freemail’ kiosks

09 Mar 2000 | by ALEXANDRA JARDINE

Free e-mail will be available on the high street from March 10 following an initiative by I-plus kiosks, the joint venture between More Group s street furniture firm, Adshel, and new media firm Cityspace.

Public relations: Using PR to launch into new markets - Poster, radio and TV ads may achieve

24 Feb 2000 | by MARY COWLETT

more trusting attitude. Martin Raymond, HEBS head of public affairs, says his team has ...

200 for 2000: Top 30 PR Agencies - PR hits the highest points of success - Public relations

25 Nov 1999 | by Ken Gofton

. All three apply to public relations, only more so. Electronic communications have changed PR in many ... communications have become can be judged from the fact that the Public Relations Consultants Association s new ... by Marketing on 27 May is the inclusion in the top slot of Bell Pottinger Public Relations ...

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